Gift Basket Expert Advice

Construction Industry Marketing System

2008-11-15T17:58:00.000-08:00

A number of construction companies have increased their business by implementing our Gift Basket Partnership Marketing System.

If you are not using gift baskets as part of your construction business marketing system, here are 4 ways a partnership with us will benefit your business.

1. Broaden Your Reach
Partnerships are not new. Broaden your reach to serve new customers by seizing growth opportunities. A partnership with a gift basket company is the best way to take advantage of maximum growth opportunities and sustain them.

2. Increase Referrals
Everyone knows how important referrals are. But what happens when you get one—how do you show your appreciation? By having a partnership with a gift basket company, your referral marketing system is already in place. Just pick up the phone and your gift is on its way.

3. Get Pass the Gatekeepers
Getting to the person in charge to close the sell first starts with getting pass the gatekeepers. When you partner with a gift basket professional, we show you how to send the appropriate gift that the potential client and his assistant would appreciate and enjoy.

4. Retain Customer Loyalty
Because repeat customers are more likely to do business with you again, it’s important that your business stand out in their minds. When you give them a gift basket, not only are you differentiating your company from the competition, but you remind them that you are still the best in the construction business.

Tags: gift basket marketing construction partnership construction industry

How to Generate Repeat Business

2008-11-11T12:35:00.000-08:00

If you have yet to generate more leads and or get repeat business from existing or past customers, than you’ll want to pay close attention…

You can never contact a client or past buyer too often, especially when you send the appropriate greeting in a format the customer appreciates and enjoys.

Here are a few ideas to get new customers and keep them.

Holiday Gifts
Send a holiday gift using non traditional tactics. For your company to stand out, send your gift during holidays that others are not thinking of. You might want to think about gifts for Halloween, Thanksgiving, or New Year’s.

Gift Baskets
Stop missing opportunities to show your appreciation for their business. Everyday is an occasion to give a gift basket. Popular themes include Apology, Congratulations, Appreciation, and Good Luck.

Latte Mugs/Cups
After several referrals from a loyal customer, latte mugs with a Thanks a Million theme demonstrate your appreciation. Fill these with cappuccino, teas, and coffee all wrapped in cellophane with a bow.

Candy Jars
Repeat business call for a token of appreciation for clients and their assistants. Personalize the candy jars with your company’s name to remind the client of you all year long.

Tags: holiday baskets repeat business new customers

Give a Book this Holiday Season

2008-11-02T01:24:00.000-07:00

Even if you don’t go through the day thinking about reading a good book, I’m betting you do care about what type of book to give this holiday season to your family, friends and employees who enjoys reading.

Here are our 6 suggestions.

1. Latest bestsellers. Narrow bestselling books to fiction or nonfiction. Then decide on paperback or hard cover.

2. Cookbooks. When selecting a good cookbook, think culture or a place the recipient of the gift would like to visit. This is the same popular method that is used when creating gift basket themes.

3. Inspirational writings. A book of inspirational writings is one of the best gifts an employer could give an employee. It lifts everyone’s spirits and increases morale.

4. Health guides. The market for the health conscious has exploded. Choose from weight loss, diabetic, low fat and low cholesterol.

5. How-to manuals. I’ve done it and you have too- searched high and low for information on how to do that one thing. How-to manuals save time and prevent costly mistakes.

6. Kids’ books. I know we live in the age of video games however, a kids’ book would show your commitment to our children’s future. For instance, taking their imagination to a place they’ve never been before.

Tags: holiday season books gifts

To a Great Boss: Boss's Day Favorites

2008-10-15T18:47:00.000-07:00

It’s Boss’s Day and only you know if your boss has been naughty or nice. Here are some of my favorites of this years Boss’s Day gifts:

Office Items

Replace those out dated office items. Surprise them with a new desk organizer, lamp or business card holder.

Books

Honor your boss with a collection of their favorite romance, fiction or non fiction novels or purchase books based on their favorite author.

Imported Coffee

Give the perfect cup of joe. If they like coffee, a coffee theme gift basket filled with imported coffee, cappuccino, biscotti, and a flavored spoon will definitely impress them.

Fruit Basket

Instead of going out shopping, order a fruit basket to be delivered to the office. They come in a variety of sizes and can be shared by the entire office staff.

Boss’s Day is October 16th. Hurry, place your order by noon today for same day delivery.

Tags: Boss's Day favorites fruit basket coffee theme

Sweetest Day: How Will You Celebrate?

2008-10-13T22:25:00.000-07:00

Not like any other occasion, celebrating Sweetest Day involves a little appreciation for those acts of kindness.

Because Sweetest Day is a holiday that most people don’t expect a gift for, that’s why it’s so important for you to make your gift selection carefully.

Gourmet Gift Baskets

Gourmet gift baskets are popular holiday gifts. You get the opportunity to present the recipient with a collection of their favorite items all packaged in one container.

Handmade Treats

If you’ve been dying to try that new recipe, then now is your time to shine. Amaze them this holiday with an assortment of handmade treats. Try chocolates, caramels, pralines, fudge or peanut brittle.

Coupons/Gift Cards

For those of you who just don’t know what to get, coupons and gift cards make great gift give –a-ways.

Looking for more creative all occasion holiday gift baskets or individual gifts, contact us now Sweetest Day is October 18th.

Tags: holiday baskets Sweetest Day special occasion individual gifts

You Booked the Appointment: Now What?

2008-10-06T22:38:00.000-07:00

You did it! You finally booked that appointment with the most sought after industry leader. Now you’ve got to make the necessary preparations to make your Italian guest feel like a star.

1. Research them
Find out how they got started in their profession. Prepare some questions to get them talking.

2. Decide on a meeting place
If you have the potential to make a lot of money from this meeting, the office is off limits. To assist you with ideas, visit local Italian websites. Make sure they offer a variety of foods that can accommodate a variety of different diets.

3. Make the necessary reservations
Don’t wait until the last minute. What a bad impression if you arrive at the restaurant and you can’t get a table.

4. Set a spending limit
Going overboard could outweigh the reward.

5. Decide on a thank you gift
For an ultimate Italian experience, purchase a pasta night theme gift basket. Not only will it demonstrate your impeccable taste but it’s a little something as a token of your appreciation for their time.

Tags: Italian gift baskets Italian baskets Italian gift pasta gift basket

How to Turn a Cold Call into a Warm Call?

2008-10-01T21:23:00.000-07:00

Warm-call gifts are the latest solution to turning a cold call into a warm call. Squeeze the most juice out of your marketing dollar with inexpensive warm-call gifts.

Why warm-call gifts? Two reasons...

They lower the rejection rate of a cold call.

And they get the attention of the decision maker.

Ready to get started?

The Great Corporate Gift Idea makes managing corporate promotions and incentives easy. One hundred eighty day satisfaction guarantee.

The competition is growing...and the more likely the average consumer is to use them. Like everything here at The Gourmet Gift Shop, gift baskets for corporate and individual gifts is about getting your business name out there.

Tags: warm call cold call gifts

Now Serving…Meals-In-A-Basket

2008-09-24T00:51:00.000-07:00

No time to cook? Don’t worry…That’s what makes the meal-in-a basket the perfect gift.

Now that Autumn has arrived and the kids are back in school, the change in time will soon follow. And we all know how daunting it can be preparing meals with limited time.

Here’s a few ways to elevate your dining experience and imagination.

Think Picnic…
…Everything you need-food, beverage, table setting, and ambience all contained in the basket ready for your enjoyment.

Think Convenience…
…Your time is precious; let someone else address all your needs.

Think Anytime…
…Enjoy meals-in-a-basket for dinner, brunch, lunch or a late night snack.

Think On the Go…
…You have the freedom to take your meal anywhere.

Think College…
…Got kids in college? College baskets are healthy alternatives to fast food.

Think Moving…
…Leaving one office building for another or moving from one house to another. A meal-in-a-basket will curve your hunger pain until the job is complete. It also makes a great housewarming gift for new homeowners.

Think Romance...
…If you are like most couples, focusing on the children and other day to day stuff, you forget about making time for each other. Use your meal-in-a-basket to relight that old flame.

Tags: college baskets housewarming autumn baskets

Got Promotional Items? Dress Them UP

2008-09-14T15:50:00.000-07:00

Promotional items have been one of the contributing factors of a company's success. But now, companies are passing up their normal pens and coffee mugs for a more dressed up promotion.

Dressing up your promotional items has never been easier. Instead of giving a potential client a single pen, mug, calendar or calculator package them into one of the following:

Gift Bag

Coffee mug with candy or pre-packaged foods

Or

Bundle the items to create a stackable gift basket.

Dressing up your promotional items is a clever way to increase profits.

Tags: advice gift baskets promotional items

Are You Blending in With the Competition?

2008-09-09T06:57:00.000-07:00

The most powerful way to not blend in is by differentiating your business from the competition.

You have to create new marketing opportunities for your business. The marketing opportunities you choose should be trendy and appeal to the masses.

Gift baskets and corporate gifts are a proven way to solve your marketing problems. These gifts are limited only by your own creativity.

When using gift baskets and theme corporate gifts, follow these tips…

Know What You Want to Accomplish
Are you promoting your brand? Are you trying to attract new customers? Are you rewarding an existing customer? Do you want to increase sales?

Know Your Budget
Allocate a certain amount of money for your marketing and stick to it. Customized gift baskets and corporate gifts are designed to accommodate most budgets.

Be Patient
Allow enough time to see results. Don’t stop after one campaign.

Be Consistent
Don’t give a gift to one client and not the other. Make it your “business mark” by rewarding all that do business with you with the same gift of appreciation.

Tags: business competition marketing opportunities corporate

Gift-Giving Ideas For Grandparents' Day

2008-09-04T22:45:00.000-07:00

Recently I received an email about gift-giving ideas for Grandparents' Day. Grandparents' Day is Sunday September 7, 2008.

Now what are you going to do for your grandparents? Here’s my advice…

Because baby boomers and mature seniors don’t enjoy their golden years the way they should, a gift that reflects their hobby, favorite past time, prior career or other memorable occasion, will definitely make all the sacrifices they made for the rest of the family totally worth it.

If your grandparents don’t have any dietary restrictions, enjoy some gourmet edibles on us to make this special day one they are sure to remember.

Tags: Grandparents' Day gifts special occasion advice

10 Reasons Corporations Need Gift Baskets

2008-08-30T23:21:00.000-07:00

Corporations need gift baskets because gift giving should be apart of an ongoing, year long business strategy. To demonstrate good will, should not be based on events and holidays alone. Buying gift baskets also revolves around these popular themes...

Thank You
After the closing of a sale or major deal, give a gift basket to say thank you.

Appreciation
For taking time out of their busy schedule to meet with you, send the prospect a gift basket as a token of your appreciation.

Apology
During a company’s life, mix-ups, blunders and other errors will occur, express your regret with an apology gift basket.

Happy Birthday
Has a store sent you a birthday gift for making a purchase? A birthday gift basket is an effective way to stay in touch with everyone who has made a purchase from you.

Administrative Professionals Week
Acknowledge your Secretary, Administrative Assistant, and other support staff with a gift basket for their contribution in the work place.

Congratulations
Give a gift basket to a client after a major purchase or job promotion.

Happy New Year
To make your company stand out in a grand way, instead of sending a Happy Holidays gift, send a New Year’s basket at the beginning of the year.

Condolences
Offer your sympathy and support to a client after bad news with a condolence gift basket.

Employee of the Month
To say job well done, to promote team work, and to generate on the job enthusiasm give a gift basket as an employee reward.

Milestones
Celebrate a colleague’s retirement with a gourmet gift basket. Other milestones include, surpassing sales goals and anniversaries.

Tags: corporate baskets gift baskets

Looking for a New Way to Market Your Products?

2008-08-24T17:34:00.000-07:00

Using gourmet gift baskets to market your products will grow your business. Find what you are looking for fast and easy online.

At The Gourmet Gift Shop, we specialize in all occasion and theme gift baskets for corporate or individual gifts. Because making a great impression is the only option, The Gourmet Gift Shop helps companies take their business to the top.

Tags: online gourmet baskets products

Why Corporations Use Gift Baskets?

2008-08-20T14:35:00.000-07:00

Below you will find five common reasons why corporations use gift baskets…

1. Turn Prospects Into Clients

Door-opening gifts help business owners introduce their companies to prospects who in turn, starts doing business with them.

2. Can Be Personalized to Reflect Your Clients Profession

Studies link inserting items that reflect your clients’ profession into a gift basket increases response rate. Clients take special notice of anyone who acts as a partner in advancing their career.

3. Convenient for Independent Professionals and Executives

Because busy Executives, health care professionals and those affiliated with other facilities have little time to shop for gifts, ordering corporate gift baskets or Portland fruit arrangements takes the job of finding the perfect gift off their agenda so they can focus on other important tasks.

4. Great Business Travel Gifts

Business travel gifts are ideal if you are a parent who has a job that requires you to travel often to meet face-to-face with clients. Give your child a gift basket to reassure them of your love and to relieve the guilt of you leaving them behind.

5. Increase Business Over the Competition

To increase business over the competition, gift baskets are used to thank customers for their patronage while enticing prospects to remember you.

Tags: corporate baskets advice business

The Excitement of Halloween

2008-08-15T00:00:00.000-07:00

Do you remember the anticipation of Halloween…the excitement of your costume, the countdown to the big day? Children and some adults, today, still have the same enthusiasm.

Now you can be the one who keeps the tradition alive. Try our one-of-a-kind scary but sweet fall baskets. And best of all there is a special offer for you.

As a new customer, buy 2 Halloween Gift Baskets and Get 2 Free Gifts. Children love them and parents approve.

Your FREE gifts are ready to ship. Call now (770) 961-3044 to order. Buy 2 Get 2 FREE offer expires October 1, 2008.

Tags: holiday gifts Halloween Fall Baskets

Business Travel Gifts

2008-08-07T23:48:00.000-07:00

Business travel gifts are ideal if you are a parent who has to travel often to meet face-to-face with clients.

If your children are anything like mine, they long to see you, counting the days until you arrive home. Ease their wait with a gift basket for children, which include games and snacks.

You never have to feel guilty again about leaving your children behind while you go to work. Just schedule the delivery of the gift for the same day you leave. That way, your child is assured of your love, and you become a hero at the same time.

Tags: business travel gifts gift basket for children

Speak to Your Prospects Directly

2008-08-01T15:57:00.000-07:00

When’s the last time a direct mail piece made you feel like a business was talking to you directly?

Probably never.

One of the main reasons that personalized gourmet gift basket marketing outperforms direct mail is that with gift baskets, you can speak to your prospects on a 1 on 1 basis.

You can engage them, build a relationship with them.

Personalization Helps to Make it Possible.

Inserting items that reflect your client’s profession into a gift basket is such a simple step, but studies link it to increase response rate.

Personalization doesn’t have to stop at someone’s profession. You can include just about anything in your gift:

v/ Industry news and articles

v/ Client birthday cards

v/ Thank you cards

v/ Promotional items

Here's our recommendations for more personalization ideas.

Tags: personalization news industry prospects

You Could Win $60!

2008-07-25T19:26:00.000-07:00

Because you’re one of our satisfied customers and we value your business, we’d like to give you a special offer…

We’re giving away $60 to the customer who brings us the most referrals by August 29, 2008.

Can’t Participate?

Don’t Worry! This is one of many more incentives to come.

Here’s what else you can expect from The Gourmet Gift Shop:

Exceptional customer service-Our friendly and knowledgeable gift experts are standing by.

100% satisfaction guarantee- You can order risk-free!

Free Samples- Available for most of our products upon request.

Personal Shopper- For any specific items you would like to include your gift basket.

Tags: special offer customer incentives customer referrals

Give the Perfect Wedding Gift

2008-07-19T09:56:00.000-07:00

The Gourmet Gift Shop makes giving the perfect wedding gift easy with…

…online shopping

…gift registry

…gift certificates and

…nationwide shipping

Tags: online wedding gift gift registry

Custom Gift Baskets Are Great For Your Business

2008-07-15T23:17:00.000-07:00

Custom gift baskets are great for your business anytime. But sometimes you overlook opportunities like...

Closing a Sale

Give a custom gift basket after you close a business deal as a thank you or to congratulate someone on a major purchase.

Project Completion

Celebrate the completion of a major project by giving individual gift baskets to the project participants to say "Job Well Done".

Show Good Will

Corporate gift baskets should be part of your on-going, year long business strategy. Don't limit this to just holidays.

Milestones

A retirement gift basket, anniversary gift basket, or promotion gift basket is an excellent way to celebrate milestones. Reaching or passing sales goals, grand openings, introduction of new products and services, company growth and expansion are all business milestones.

Tags: custom closing a sale project completion milestones show good will

Customers- Are You Getting and Keeping Yours?

2008-07-10T08:45:00.000-07:00

Using the wrong methods of getting and keeping customers can cost you dearly. What if you could get more customers and increase your sales without giving up so much of your profits? I bet you can.

Here are a few ways to help you get them...

Be Generous

Give out two gifts to your customers. One for the customer and the other one for the office staff to share.

Thank Customers for Their Business

Give them a gift with your company’s name and phone number embossed on the ribbon.

Remind Customers to Reorder

Include a reorder form in the gift basket for when they are running low on your product.

Create Store Traffic

Run an ad in print, radio, or in your store window and offer a free gourmet gift with a purchase or just for coming in.

Turn One-Time Buyers into Loyal, Lifelong Customers

Don't let your customer relationships wither and die after just one sale.

Use The Gourmet Gift Shop's gift baskets to make more sales and boost your profit-per-customer.

Tags: gourmet gift basket getting customers keeping customers sales

Effective Way to Drive Sales

2008-07-07T21:20:00.000-07:00

Marketing your business with gourmet gift baskets is an easy and effective way to drive sales. Print your name and logo on customized advertising items for your marketing needs and included them in the basket.

The Gourmet Gift Shop has a variety of products to suite every industry, occasion or theme. Customized gift baskets are perfect as a thank you gift to your customers. And what's more...Show off team spirit by handing out personalized gifts to reward employees.

Let The Gourmet Gift Shop help you manage your budget and your marketing needs.

Tags: gourmet gift baskets customized gift baskets sales

Hooray! Free Samples

2008-07-02T12:03:00.000-07:00

We are happy to send you up to 2 free samples of our finest gourmet products. Every month, there will be a different sample available for your review.

There are 2 ways to receive yours…

Option 1

Simply write or email us how gift baskets have helped grow your business. Attach a photo of you with the gift and you could appear on our website.

Option 2

Make a $40 or more purchase. We will send the gift basket to the recipient and the free sample to you.

As a bonus, I’ll also reveal all the details of my new, secret product that is currently under development…

Don’t wait- order today.

Tags: gourmet products free samples gourmet samples

How to Make a Great Impression

2008-06-24T19:59:00.000-07:00

Gift givers frequently struggle with the question of how to make a great impression especially when their gift fails to get the oohs…and aahs…reaction they were hoping for.

Now let’s focus on how to select the type of gift that reminds a person of you long after the goodies are gone.

What Gift Can Be Given to Anyone?

Gourmet gift baskets are a unique and versatile gift that you can give to anyone.

Why Give a Gourmet Gift Basket?

Customized

Anytime you give a gift, it should be customized to reflect a person’s personality.

Easy

You don’t have to spend hours shopping. You simply call, place your order, and you’re finished. It saves you time so that you can concentrate on other things that needs to be done.

For Anyone

Gourmet gift baskets are politically correct for both male and female, young or old.

Fit Any Budget

You set the price then the gift basket is designed to your specifications.

For All Occasions

Gourmet gift baskets are suitable for all major holidays and occasions. From Mother’s Day to Christmas, Thinking of You or Just Because…the occasions are absolutely endless!

Any Theme

Custom made gourmet gift baskets are available in any theme you might imagine. Themes include movie theme gift baskets, sports, health conscious, or teacher.

Send Anywhere

Because the products are non-perishable, your gourmet gift can be shipped or delivered anywhere.

Multiple Uses for the Basket

You keep the basket to use as part of your home décor.

Remember, when you need a gift for your special occasion contact The Gourmet Gift Shop. We always make you look good!

Don’t wait-order today.

Tags: gourmet special occasion gift giving advice gourmet gift basket theme gift basket

Gift Basket Marketing Tips and Ideas

2008-06-21T16:56:00.000-07:00

Thank you for considering a test drive of our gift baskets and corporate gifts.

I will show you how to effectively use them to get your message across. And what's more...give you tips and ideas to meet your goals.

If you are reading this, you are looking for one of the following:

How to turn your prospects into clients
How to turn friends and family into your raving fans
How to make a living with a product that everyone will appreciate

What the Test Drive Does

For your business

Highlight the features that have helped many businesses maximize their sales and profits.

For the individual

With the use of a unique blend of creativity make your gift giving vision for that special occasion a reality.

For the entrepreneur

Discover how to unleash overflowing profits by learning the secrets of owning your own gift basket business.

Sounds Good...So How Do I Get Started?

Your test drive starts now. Email us or call 770-961-3044. We are using our gift baskets and corporate gifts to get your message across to the right people.

Tags: advice gift basket marketing business marketing advice gift giving advice